A successful Facebook page needs to be engaging, freshly updated and rewarding.
Is it possible to create a community of fans around your product, service, business or cause? Maybe you should consider offering cool, fun, polls, videos, podcast updates, tutorials, reviews or something free just for those who become a Fan. Other uses for a Facebook business page are as a channel to announce upcoming events or even a place to post How-To videos.
Already have a Group or Page? Lock in a custom Facebook URL for your business, organization or even your personal name > http://www.FaceBook.com/username
Already publishing a blog? Setup Facebook to automatically publish your RSS Feed > http://www.facebook.com/notes.php
3 Reasons Why You Need a Facebook Business Page
Having a Facebook page allows your business or organization to publish directly to your fan’s Facebook homepage which is called publishing to the stream.
Having a Facebook page allows you to easily share links and rich media (photos, video clips, events) with your fans.
Having a Facebook page enhances your website’s Search Engine Optimization (SEO) since the pages are indexed by search engines like Google.